Released · Telugu film · 2017

Jai Lava Kusa

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జై లవకుశ

Jai Lava Kusa release date: 21 September 2017 (theatres). Directed by Bobby Kolli; starring N. T. Rama Rao Jr., Raashi Khanna and Ronit Roy.

Film release
21 September 2017 · All 2017 films
Director
Bobby Kolli
Music
Devi Sri Prasad
Production
N.T.R. Arts
Producer
Nandamuri Kalyan Ram
Writing credits
Bobby Kolli
Runtime
159 min
Language
Telugu

OTT release

No streaming platform is on file for this film.

Film release: 21 September 2017 · all 2017 Telugu films.

Source: the film’s Wikipedia article, checked 25 September 2026. It does not name a streaming platform or date; this page says so rather than guessing.

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Jai Lava Kusa is a 2017 Telugu-language action drama written by Kona Venkat, directed by K. S. Ravindra (Bobby Kolli) and produced by Nandamuri Kalyan Ram under N. T. R. Arts. N. T. Rama Rao Jr. plays triplets Jai, Lava and Kusa, alongside Raashii Khanna, Nivetha Thomas and Ronit Roy, with Tamannaah in a special appearance. Released on 21 September 2017 on more than 4,000 screens, it was a commercial success.

Story

Identical triplets Jai, Lava and Kusa are raised by their uncle after their mother’s death. Jai, the eldest, has a severe stammer and is pushed aside while his brothers receive all the praise, and in a fit of anger he sets fire to the stage during their performance and flees. Twenty years later the three lead very different lives: Kusa is a petty thief, Lava a mild-mannered bank manager, and Jai a feared criminal known as Ravan. When their paths cross again, Jai’s resentment threatens to wreck his brothers’ lives.

Cast

  • N. T. Rama Rao Jr. as Jai, Lava and Kusa
  • Raashii Khanna as the lead actress
  • Nivetha Thomas as the second female lead
  • Ronit Roy as the main antagonist, Sarkar, in his Telugu debut
  • Posani Krishna Murali, Pradeep Rawat, Pavitra Lokesh and Sai Kumar
  • Tamannaah Bhatia in a special song

Development

After Janatha Garage, Rama Rao Jr.’s next film, #NTR27, was first announced with Vakkantham Vamsi and then linked to Anil Ravipudi, before Kalyan Ram announced on 26 December 2016 that K. S. Ravindra would direct it on a large scale. Chota K. Naidu replaced the original cinematographer, Devi Sri Prasad composed the music, and the prosthetics expert Vance Hartwell, whose credits include the Lord of the Rings trilogy, was brought in to create the looks for the three characters.

Filming

The film was formally launched on 10 February at N. T. R. Arts’ new office, with V. V. Vinayak directing the first shot. Shooting took place largely in Hyderabad, including on a ₹2 crore set at Ramoji Film City, with a schedule in Pune where Rama Rao Jr. changed costumes 42 times for 13 scenes in a single day. Filming was delayed while he hosted the first season of Bigg Boss Telugu and wrapped in September 2017.

Release and reception

Released ahead of Dussehra, on the first day of Navratri, it was the second widest Telugu release after Baahubali 2: The Conclusion and the biggest of the star’s career. Reviews were mixed to positive, with particular praise for Rama Rao Jr.’s triple role and for the writing. According to the source it collected ₹150–175 crore worldwide, and it was screened in the Best of Asia section of the Bucheon International Fantastic Film Festival.

Sources: Wikipedia and Wikidata.

Trailer from the official YouTube channel of NTR Arts, published 10 Sep 2017.

Cast of Jai Lava Kusa (2017)

Additional cast

Further acting credits recorded for this film; voice-only and dubbing credits are excluded.

Character names as listed on TMDB, checked 10 Oct 2026.

What critics said

The article describes a positive response from critics, most of whom saw the film as a showcase for Jr NTR in a triple role.

  • The Times of India (Sridhar Adivi) said it has everything expected of a star film and proves again what a fine actor Jr NTR is.
  • India Today (Srivatsan) called it another star vehicle that begins on a high note.
  • The Hindu (Sangeetha Devi Dundoo) found it predictable and melodramatic at times, but held together by NTR's “class act”.
  • The Indian Express (Manoj Kumar R.) praised how he switches between the three characters.
  • Firstpost (Hemanth Kumar) felt that beyond celebrating its star, nothing else in the film seems to matter.
  • Hindustan Times (Karthik Keramalu) wished the emotional story of the brothers had been used more effectively.

Box office: the article reports ₹46.6 crore worldwide on the opening day and ₹129 crore in two weeks, according to The Times of India.

Summarised by Tollywood Desk from the reception section of the Wikipedia article Jai Lava Kusa (revision 1371289423), which cites the reviews named above. Quotation marks show words quoted in that article; no ratings or scores are added here.

Source record: Q29344775 on Wikidata. Dates are those on record and can change; this is not a studio announcement. Spotted an error? Send a correction.